How Schema Markup Makes Your Content AI-Ready

Schema Markup is the translator between your content and AI understanding. If your pages aren't structured for machines to understand, you're already behind.

In this session, we’ll break down what Schema Markup is, why it matters for healthcare, and how it directly impacts your visibility in both traditional search and AI-powered systems.

💡 You’ll learn:

  • What Schema Markup is and how it supports AI and search engines

  • How structured data improves patient discoverability

  • Common Schema Markup mistakes in healthcare

  • Why Schema Markup is critical for supporting content strategy, not just an SEO tactic

  • Where to start (and what to prioritize for 2026)

  • How to align with dev and SEO teams, even if you’re not technical

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*By registering for this webinar I understand I will be automatically registered for future Care Sherpa webinars and receive occasional marketing updates

Meet the Speakers

🎤 Jasmine Drudge-Willson – Product Manager, Schema App

Semantic web expert helping healthcare marketers future-proof their content with structured data and Content Knowledge Graphs. Jasmine bridges the gap between taxonomy, SEO, and AI—making the invisible architecture of the internet finally understandable.

🎤 Jessica Walker - CEO, Care Sherpa

National speaker and patient conversion strategist helping healthcare organizations increase access, improve retention, and turn patient interest into scheduled care.

🎯 Who should attend:

Healthcare marketing leaders, SEO and content strategists, digital experience teams, and anyone navigating AI-driven discoverability.

👉 Save your seat now
Space is limited for this live session
📅 Thursday, December 18 | 12:00pm CST

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